MuskOx Partners With The Players of The #1 Ranked Michigan State Hockey Team

Brad Hoos, Founder of MuskOx & The Players of MSU's Spartan Hockey Team

MuskOx is thrilled to announce an exciting new partnership with the players of Michigan State University's #1 nationally ranked hockey team, marking a collaboration that celebrates both athletic excellence and the spirit of teamwork. MuskOx, founded by MSU alumni Brad Hoos, is rooted in the passion for quality, environmental stewardship, and wildlife conservation. This NIL partnership with the entire team is especially meaningful given Brad's personal connection to the sport, having grown up playing hockey and understanding the value of camaraderie and perseverance.

How'd MuskOx Flannels and the Spartan players kick off the partnership? A little stick and puck on the Crego Park pond just outside of campus.

Patrick Geary, Sophomore Defenseman, Prepping the Ice, Grand Flannel in Hemlock

This collaboration goes beyond traditional sponsorships by embracing the collective nature of hockey. Players on the Michigan State hockey roster will be supported, reflecting our commitment to fostering community and teamwork. MuskOx decision to partner with the entire team highlights the our dedication to the shared success of the herd, values deeply embedded in MuskOx's identity.

At MuskOx, we believe in giving back and making a positive impact. This partnership allows us to not only support student-athletes but also engage with fans and the broader MSU community in a meaningful way. We see this as an opportunity to inspire the next generation of athletes, leaders, and environmental stewards. By aligning with each Spartan Hockey player, we aim to promote a message of resilience, integrity, and passion — both on and off the ice.

Looking to gear up like the boys? Click here to shop their heavyweight favorites. 

Mikey DeAngelo (Top), Gavin O'Connell, Isaac Howard, Charlie Stramel (Bottom)

We are excited to bring energy and resources to Spartan Hockey players in a way that amplifies our mission of environmental conservation and wildlife protection. Our collaboration is not just about brand visibility; it’s about building lasting relationships and supporting the ambitions of young athletes. Just as our products are designed and built for the long-term, we stand behind the dedication and hard work of the Michigan State hockey players and doers everywhere. 

We look forward to supporting the Michigan State hockey team throughout the remainder of the 2024-25 season and beyond. Together, as a growing MuskOx herd, we are stronger and more resilient in our pursuit of excellence.