Game Day Pairings: The Ultimate Super Bowl Snacks With MuskOx Flannels

Brad, Founder of MuskOx, Getting Into The Family Hummus A Little Early

Let’s face it. Whether or not we’re happy about the final two teams standing, we’ll all be watching the Super Bowl. And let’s be honest, a Super Bowl party isn’t complete without the right spread of snacks and a little style to match. The only way to cheer your team to victory or sulk that your team didn’t make it this far is through food & comfort. So, here to make your game day brighter, we’ve collected a few of our herds favorite dishes that are sure to please the crowd—paired with the perfect MuskOx flannel to keep you cozy while you root for your team.

Field Grand Flannel, Brick Windowpane X Franks RedHot Sauce Buffalo Chicken Dip:

There’s something about my MuskOx flannel that just feels right—especially when playoff season and the big game rolls around. It's held up well even when the Lions haven't (ifykyk). It’s soft from years of wear, but still sturdy, a little oversized for that perfect relaxed fit, and has seen countless games, whether at home on the couch or tailgating with friends. The deep red and brown plaid pattern of the Field Grand Flannel in Brick Windowpane is great in any football weather or season -- rain or shine, autumn or winter, I know it's got my back.

But what’s a football Sunday without the ultimate game-day snack? For me, that’s Frank’s RedHot sauce buffalo chicken dip. Creamy, spicy, cheesy, and packed with shredded chicken, it’s the kind of dish that disappears fast the second it hits the table. There’s nothing like dunking a sturdy tortilla chip into that gooey, tangy goodness, the heat of the hot sauce balanced perfectly by the cream cheese and ranch. It’s a staple at every watch party, and just like my MuskOx flannel, it’s part of the ritual—something that makes game day feel complete. Win or lose, at least I’ll be comfortable and well-fed.

— Saucy Recommendation From Eric D, Ann Arbor, MI

Grand Flannel, Cinnamon x Fudge Bites

For Super Bowl LIX, I’m all about cozy comfort—wrapped up in my oversized Cinnamon  Grand  Flannel, which is soft, relaxed, and perfect for game day lounging. It’s the kind of flannel that makes you want to settle in and enjoy the game in total comfort. And what better way to complement that cozy vibe than with some classic fudge bites for the crew? Fudge is the ultimate game day treat: easy to make, perfectly snackable, and mess-free—ideal for a watch party where everyone’s focused on the action (not cleaning up!). Plus, it’s portable, so you can easily pass around the plate while everyone’s diving into the game. For those feeling a little adventurous, I’m throwing in some peanut butter fudge and crunchy walnuts to mix things up. It’s the kind of sweet treat that’s just as irresistible as that cozy flannel you won’t want to take off. Bon appe-football!

— Sweet & Snackable Recipe From Mallory H, Houston, TX

Grand Flannel, Seagrass x White Chili Coney Dogs

Super Bowl parties are all about messy food and loud times. Growing up in Detroit, you know it’s a rule — you’ve got to show up with the classic coney dog, and you’re definitely leaving covered in chili. This year, I’m switching things up. My favorite flannel we’ve made at MuskOx is the Seagrass Grand Flannel, and while I’m definitely rocking it to the party, there’s no way I’m risking a chili stain — Brad’s not handing me a replacement. So, after some experimenting, I’ll be bringing a twist on the classic: white chili coney dogs. Same spirit, and when it drips it won’t show up. Go Lions.

— Stain Proof Recipe From Sam G, Detroit, MI, Product Manager at MuskOx

Field Grand Flannel, Red Plaid x Beet Hummus

This beet hummus is the perfect snack to enjoy while you cheer your team on to beat the competition (see what I did there?). The bold, vibrant flavor is a refreshing change from the usual game day fare. Just like my Field Grain Red Plaid Flannel brings me back to my roots, this beet hummus does the same—with a little more flair. Pair them together, and you’ve got the ultimate combo of cozy vibes and earthy goodness. The hummus’ fresh, earthy flavor is a winning match for the laid-back, relaxed feel of the flannel, making it a healthy dip that’ll have everyone at your Super Bowl gathering feeling like they just scored a touchdown!

— Earthy Dip Vibes From Rena I, Denver, CO

Grand Flannel, Camel x Classic Hummus

As I’m settling in to watch the Super Bowl, there’s no better way to kick off the festivities than by enjoying some homemade hummus—especially when it’s made from my wife’s legendary Lebanese family recipe. Honestly, it's practically a Super Bowl tradition at this point. Sure, we’ve shared another hummus option, but when it comes to dips, I’m all about the classic—just like my Grand Flannel in Camel. Let’s be real: if these two hummus recipes were the teams in the Super Bowl, I’d be cheering so hard for Team Classic, I’d be holding up a sign that says "Another loss for beet hummus? Now that's classic." So, this year, I’m sticking with the tried-and-true family recipe, perfectly paired with my flannel, of course!

— Timeless But Classic Recipe From Brad H, Founder of MuskOx

No matter which team you’re rooting for this Super Bowl, one thing’s for sure: the right food and the perfect flannel can make game day a victory, regardless of the score. From the fiery heat of buffalo chicken dip to the cozy comfort of fudge bites and the fresh twist of beet hummus, these snacks are sure to elevate your Super Bowl spread. So, grab your favorite MuskOx flannel, fire up the snacks, and settle in for a day of great food, great company, and great football. Let’s go, team!